Creating a Google AdWords Campaign - Course

Price: R690

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Many companies advertise with pay per click ads. This course focuses on the largest machine available: Google AdWords. In this one-day course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. 
Course Overview:

Understanding AdWords Lingo
Creating an AdWords Strategy
Creating a PPC Campaign
Designing Your Ads
Looking at Success

Many companies advertise with pay per click ads. This course focuses on the largest machine available: Google AdWords. In this one-day course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. 
Course Overview:

Understanding AdWords Lingo
Creating an AdWords Strategy
Creating a PPC Campaign
Designing Your Ads
Looking at Success